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How to Arrange a Press Conference

Posted by on Nov 24, 2014 in Uncategorized | Comments Off on How to Arrange a Press Conference

Let’s begin with what is a press conference? A press conference is a tool used to generate information, usually news. A press conference can also hold the ability to advance the cause of the organization.   Why should one hold a press conference? A press conference can give more information than a press release. It can answer any questions and or concerns.   What one should do before the press conference? Define the issues at hand Make a date and time Pick the location Choose the participants and moderator Contact any media Also make sure one follows up with the media Develop a press kit   What the press kit should contain: The list of participants Possibly short background information of the participants. The press release and any information on the issue. Any photographs Any related news stories Any additional information needed for better understanding.   Prepare the location/room  Set up a table and seats for the spokespersons Seating for the reporters and any equipment Visuals Sign in sheet Podium/ microphone for the moderator   At the Press Conference: Welcome press Give everyone a press kit Tape and record the event Moderator needs to welcome the press and make sure the issue and participants are introduced. Answer any questions   After the Press Conference...

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Social Media

Posted by on Nov 24, 2014 in Uncategorized | Comments Off on Social Media

At my internship at Nich Boutique, social media played a huge role. I talked about social media a bit in one of my previous blogs. I talked about promoting on social media. Promoting on social media is extremely important, but social media plays an even bigger part in the business of fashion today. A source stated that “Social media allows clothing retailers to easily gauge what people want to wear before they even see it and create an outstanding retail experience.” (“Social Media and Big Buys” 2014). This is why so many retailers promote their clothing on social media. While interning at Nich, I realized how important social media is. After I finished checking new shipment, a picture would go up on Instagram and Facebook to show customers that new product just came in. By doing this, it gets the customer excited and brings them into the store to see the new merchandise. Nich also promoted any sales or events that were going on. It’s a great idea to promote sales on social media because this also brings the customer in to shop while the sale is happening. It’s very important to post any events that the company is participating in because it shows the customers that the company is staying relevant and continuing...

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Posted by on Nov 20, 2014 in Uncategorized | Comments Off on Fureezing

During these cold months, fur can be just what you need to stay warm and still look good.  Fur adds an element of texture and aesthetic, and it can be colorful or neutral.  Fur can be added to any casual outfit to spice it...

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Street Chic

Posted by on Nov 17, 2014 in Style, Trend | Comments Off on Street Chic

How do people make casual clothes look cute and trendy? Well, some people wear sweats and heels or t-shirts and chunky jewelry.  This captures people’s attention because it throws them off.  They are looking at you and are trying to figure out what message is being sent or how to define your style.  Make a statement by mixing fancy and laidback clothing!...

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Don’t Waste a Wrist

Posted by on Nov 13, 2014 in color, Events, Style | Comments Off on Don’t Waste a Wrist

A watch says who you are and about your role.  The following terms should be known about a watch: water resistant, quartz, complication, movement, and self-winding.  Water resistant does not mean jump into a pool; you should not go over 100 meters. Quartz is a movement regulated by the motion of a quartz crystal, and complication is something beyond telling time like a calendar.  Movement is how the watch is run, and self-winding means it is wound day-to-day. Your...

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No More Squares

Posted by on Nov 10, 2014 in Style, Trend | Comments Off on No More Squares

Men’s shoes should be streamlined but not too thin.  The toe should be rounded but not too sharp.  The shoe should be masculine and stylish, and men should throw away their square-toe rubber lace...

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Modern Suit

Posted by on Nov 3, 2014 in Uncategorized | Comments Off on Modern Suit

The contemporary man looks sharp because of the trim and details of the suit.  There are no plaids, stripes, or many buttons.  This makes a statement without  trying to make one while still looking intelligent and confident.  This modern suit is crafted and...

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