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How to Arrange a Press Conference

Posted by on Nov 24, 2014 in Uncategorized | Comments Off on How to Arrange a Press Conference

Let’s begin with what is a press conference? A press conference is a tool used to generate information, usually news. A press conference can also hold the ability to advance the cause of the organization.   Why should one hold a press conference? A press conference can give more information than a press release. It can answer any questions and or concerns.   What one should do before the press conference? Define the issues at hand Make a date and time Pick the location Choose the participants and moderator Contact any media Also make sure one follows up with the media Develop a press kit   What the press kit should contain: The list of participants Possibly short background information of the participants. The press release and any information on the issue. Any photographs Any related news stories Any...

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Social Media

Posted by on Nov 24, 2014 in Uncategorized | Comments Off on Social Media

At my internship at Nich Boutique, social media played a huge role. I talked about social media a bit in one of my previous blogs. I talked about promoting on social media. Promoting on social media is extremely important, but social media plays an even bigger part in the business of fashion today. A source stated that “Social media allows clothing retailers to easily gauge what people want to wear before they even see it and create an outstanding retail experience.” (“Social Media and Big Buys” 2014). This is why so many retailers promote their clothing on social media. While interning at Nich, I realized how important social media is. After I finished checking new shipment, a picture would go up on Instagram and Facebook to show customers that new product just came in. By doing this, it gets...

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Posted by on Nov 20, 2014 in Uncategorized | Comments Off on Fureezing

During these cold months, fur can be just what you need to stay warm and still look good.  Fur adds an element of texture and aesthetic, and it can be colorful or neutral.  Fur can be added to any casual outfit to spice it...

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Modern Suit

Posted by on Nov 3, 2014 in Uncategorized | Comments Off on Modern Suit

The contemporary man looks sharp because of the trim and details of the suit.  There are no plaids, stripes, or many buttons.  This makes a statement without  trying to make one while still looking intelligent and confident.  This modern suit is crafted and...

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Black-tie Events

Posted by on Oct 27, 2014 in Uncategorized | Comments Off on Black-tie Events

Black-tie events are becoming a way to show off your style.  Who looked like he tried hard or not enough? Whose tux is the sharpest?  One way to be unique is to replace the tux jacket with a dinner jacket.  This gives pizzazz to a usually black-and-white ensemble.  This combination can be worn to any event, and the guy with gold trimmings or maroon stripes will surely be noticed.  ...

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8 ways to make your followers interact with you on Social Media sites!

Posted by on Oct 16, 2014 in Uncategorized | Comments Off on 8 ways to make your followers interact with you on Social Media sites!

If you are a company who is looking to generate attention on your social media sites but you are not sure how or where to get started, here are 8 simple and easy ways to begin getting the attention you need. Follow these steps and you’re on your way!!   1.      Know your audience. Who are you talking to? How would they react to your posts?!   2.      Make sure your statuses, posts, and/or pictures interest and gather the attention of your followers!   3.      Have room for feedback! Ask questions to start conversation about your company between the company and its’ followers.   4.      Make up catchy sayings/hashtags that would attract your followers!                   EX1: #IUFashionGroupGlamGals! 5.      Have competitions with your followers for sample pieces! EX2: Take a picture of your favorite fashionable school item and hashtag...

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